Client
Mission Grow Advisors
Services
Brand Strategy, Brand design, Digital design
Year
2018
With Mission Grow Advisors, we were given a short, straight forward brief with a strong vision. The client wanted the business to be viewed with a young, modern, forward-thinking brand with a strong sense of community beyond the traditional practice of finance firm.
Chris, the client with 15 years of experience as a financial advisor, has developed established methodologies and processes for beginning, rising and scale-up entrepreneurs.
We have adopted popular economy based strategy games such as FarmVille, Clash of Clans’ playing logic into a buildable/expandable brand model to communicate their scalable, personalised product offerings.
We developed a series of isometric voxel (3d pixel) illustrations of seedlings, harvesting, lemon tree, lemonade stands, watchdogs, trucks.. that symbolises planning, strategy, process building, asset management, compliances, etc. Each illustration was created in order to create different small or large farmscape depending on the stage of the business.